Local Search Optimization

Local Search is, without question, one of the most valuable assets a company with regional offices can engage in to impact search results. With the advent of mobile applications, Google Places, and the increase of geo-targeted searches, Local Search is a primary focus of many companies in their marketing efforts.

Practically any geo-targeted keyword phrase query in Google is now returning a Google Places Result above the natural results.  Additionally, branded phrases without a geo-targeted keyword are also showing Places results in Google.

Are you appearing where you need to be?

If you have any brick and mortar locations, you need to leverage the rising boom of local search. Beyond Places, this also impacts your web site and social media profiles. When all of your assets are working together, you have a better chance of being seen for a number of queries in Google.

Local Search Optimization is a key part of our Integrated Search approach which can include:

  • Places Listing Optimization
  • Tying your Web site to the Places Listings with consistent information through various approaches
  • Local content being published through Social Media channels
  • Trouble shooting erroneous or duplicate Places Listings
  • Local marketing messaging at its finest

With so many assets at your fingertips, you need to make sure they are working together for maximum impact. Ready to connect? Call us, request a call or contact us today.

Read Local Search Articles Written by Our Staff

Download Our Point Of View Documents on SEO

View Our Latest Webinars

More About IP’s Services:
Services | Integrated Search & Social | Search Engine Optimization | Social Media Marketing